If you work in marketing or public relations, the chances are you are now regularly being asked to use social media to spread your client’s messages. I have met lots of marketers and business owners…
More companies, brands and organizations are seeking social media counsel, services and campaigns than ever before. More agencies, practitioners and so-called social media gurus (see below) are posi…
The emergence of the internet, real-time web, and social media technologies have made the “work” day longer and longer. There’s no such thing as an 8-to-5 job anymore, and if you work in the web spa…
A Manifesto for Social Business | CustomerThink – CRM, CEM & Social Media This is a great post; a couple snippets: “It’s not about ‘influencers’ per se, but the social networks in which influe…
Pepsi Australia Hit Refresh social mashup Earlier this week, Pepsi Australia’s Hit Refresh social media and heavyweight outdoor campaign started it’s promotions activation phase, via a Twitter tr…
I spend a great deal of time working within the B2B sector, among other things, and social media is a growing and or pervasive program within a comprehensive, integrated communications and service…
cartoon by @gapingvoid There is an awful lot of conversation about personal branding these days – books, blogs, social media, webinars, conferences, etc. And a lot of what they all say is importa…
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