Archive for posts tagged with ‘public relations’


Jan 12 2010

The top ten Twitter statistics and analytics tools

Social Media - 8 months ago - cgseo

If you work in marketing or public relations, the chances are you are now regularly being asked to use social media to spread your client’s messages. I have met lots of marketers and business owners…

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The top ten Twitter statistics and analytics tools


Jan 7 2010

Agency Transparency On Client Social Media Channels

Social Media - 8 months ago - admin

Toby Bloomberg and I are collaborating on a post about the transparency of content writing and social media engagement for client social media channels. Bloggers have long discussed the importance of…

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Agency Transparency On Client Social Media Channels


Jan 6 2010

Anatomy of a Controlled Leak

Social Media - 8 months ago - admin

On Monday evening, I tweeted the following: @PeterHimlerMarch shipping date. Price of $1K. My my. How unApple-like for new product details to leak in advance of the launch.8:43 PM Jan 4th from Power …

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Anatomy of a Controlled Leak


Apple’s Bold Play With ‘Secrecy’ Strategy

Social Media - 8 months ago - admin

Speculation continues to build around the hotly anticipated announcement of the new Apple tablet.  Imagine if Steve Jobs & Co. are NOT intending to announce the new product – man, there would be ma…

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Apple’s Bold Play With ‘Secrecy’ Strategy


Jan 5 2010

Hello Rabbits!

Social Media - 8 months ago - admin

I rarely put posts up where I talk about myself, but this will be the exception. That’s because from today I’ve got a new job.  The former digital division of Cow has been hived off into a sepa…

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Hello Rabbits!


Ten Commandments of Personal Branding – #8: Don’t Fear Being Hated

Social Media - 8 months ago - admin

Don’t fear the wrath of anyone. If you are a big enough personal brand to attract a substantial number of friends and followers, someone will hate you. Welcome animosity as a badge of recognition. I…

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Ten Commandments of Personal Branding – #8: Don’t Fear Being Hated


Jan 4 2010

Social Media… You Are What You Read

Social Media - 8 months ago - cgseo

We were gathered at our bi-monthly Boys’ Lunch at Michael’s last month when one of “the boys,” a very senior media-minded communications executive, looked at me incredulously when I said I actually re…

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Social Media… You Are What You Read