January 13th, 2010

Zynga Brings Back Offers And Begins Testing New “Engagement Ads”

This evening Mark Pincus, the CEO of Zynga, announced on his blog that Zynga would begin phasing back in offers after temporarily shutting them down due to the whole “ScamVille” controversy. The …

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January 12th, 2010

Survey: Most Audiences to Get Information from Mobile Devices

Is your ad agency ready for the evolution of mobile marketing? The number of people who use Internet-enabled mobile devices is expected to pass 1 billion by 2013. According to eMarketer, mobile adver…

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January 11th, 2010

When Worlds Collide

Well, it’s finally here. Twitter and LinkedIn have decided to combine forces. This is pretty significant, and I know that it’ll make it easier to share job opportunities and other more networking oppo…

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January 7th, 2010

Japanese social networking – it’s all mobile

Image via Wikipedia Three-quarters of Japanese social network users access the sites only from their mobile phones. This observation comes from a survey conducted last year with almost 4,000 social …

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January 7th, 2010

Celebrity to go: Personal-ilty apps that take us all to market

Image credit: Brian Solis on iTunes Just before the holiday break, Brian Solis, the highly respected PR strategist moved the blogosphere one step forward yet again. By launching his own app, he n…

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January 7th, 2010

What Vegas Can Teach You About Marketing

In a place best known for accidental weddings, expensive hangovers and overly plasticized lounge singers it may seem that there isn’t much to learn when it comes to marketing. In fact, to amend a Veg…

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January 6th, 2010

Should Social CRM be Automated?

Before the holiday break we started off with a high level introduction to social CRM.  If you haven’t read that post please do so.  Today I want to address the topic of automation.  CRM stands for c…

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